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*MASTER
STORY-
TELLING

Make your customer the
hero of your story.

Narrative Finding Workshop

Redefine how you communicate with your audience.

Overview

Workshop Overview

Connect through story.

Change the way you communicate with your customers.

Connect the head to the heart with a compelling story that draws in your audience. Build intrigue and empathise with your customers’ pain points.

Participants will be challenged to rethink how they communicate about their brand, moving towards an impactful, customer-centric structure.

Content

Workshop Content

We get people talking about what their customers care about.

Learn how to build an emotional connection with your audience through your narrative and messaging.

Did you know?

Keep your audience coming back – invest in your long-term relationship and once you understand who they are, you can align your offering to their needs eliminating questions around their choice.

Workshop Content

What we’ll cover in the workshop:

After selecting the optimum framework for your business, your team will learn why humans are emotional creatures and how to build communications that attract customers.

  • Story Framework
    Understand how a simple but powerful framework can redefine how you structure communications.

  • Customer Perception
    Address customer drivers and learn how to keep them captivated.

  • Business Prose
    Weave in your USP and UVP to counteract objections and keep customers invested long-term.

Outcomes

Workshop Outcomes

What can you expect to learn?

Walk away with resources and insights garnered from facilitators who are passionate about finding ways to improve your customer communications.

  • Story Concept
    Learn the methodology behind Narrative Strategy: what it is and how it works.

  • Dig Deep
    Unpack insights about how your customers think, feel and act.

  • Hearts Over Heads
    Discuss how to emotionally connect with your audience.

  • Practical application
    Understand how to apply your brand narrative to communications.

Testimonials

Testimonials

What our participants are saying

Persuaders uncovered the key messages that enhanced the overall pitch, making sure we looked and sounded like the professionals we are. The entire project was a refreshing take on how agile agencies can provide personalised, careful attention that often gets overlooked with larger creative studios.

Simon Borg, CEO, Navia

We have been really pleased with the work Jacqui and her team have undertaken for AGL, giving us impactful content that helps us tell complex stories in a simple and engaging way – and always being flexible, pragmatic and collaborative in their approach.

James Hall, General Manager, Capital Markets, AGL

Want to learn more?

Download a brochure
Add-ons

Growth happens…

Find out what makes your customer tick in order to get them to buy-in to your brand with our CX Workshop

  • Take a deeper look at your audience to hone in on your target market
  • Gain a deeper understanding of your customer by building empathy maps
  • Identify gaps in your communications by mapping out customer journeys
Learn more

Make pitching effortless with our Platinum Persuader Pitch Program

  • Win more deals with a strategically crafted, eye catching pitch deck
  • Let your audience take control with interactive functions that encourage engagement
  • Extend your influence with pre and post-pitch materials
Learn more

Improve user engagement with animated explainer videos

  • Share across multiple channels
  • Embed in presentations
  • Explain complex information in a memorable way
Explainer Videos

Nail your elevator pitch with this half day workshop

  • Learn the formula for the perfect elevator pitch
  • Entice potential clients and leave them wanting to learn more
  • Improve delivery and learn how to present an elevator pitch orally, as well as through written and visual content
Elevator Pitch Workshop

Relate to your audience with an artfully curated brand voice

  • Connect to your customers with a strong tone of voice strategy
  • Understand how to speak for your audience through your brand
  • Develop voice traits that attract and engage your ideal clients
Brand Design

We’re people-people and love to work with teams in person.

We’re people-people and love to train teams in person.

We can come to you or host at our offices in the Sydney CBD.

illustration of laptop with a woman on the screen

Not in Sydney?
Prefer a virtual setting?

No problem! We’ll split your team into groups up to six to conduct digital sessions. We’ll make sure your team gets maximum engagement through the sessions at no extra charge!