Impactful Persuader Videos that engage, influence and convert.

 
Overview ——————

 

You’ve heard of Explainer Videos? Well, we call them Persuader Videos. They have the power to articulate your brand’s message clearly and with conviction and creativity. We create stand-out videos that impress viewers, persuade stakeholders and gain new clients and customers.

Viewers will stop watching an explainer video if it doesn’t connect with them. So don’t just post any old explainer video. Curate your content thoughtfully with a Persuader Video.

We are leaps and bounds ahead of the rest by understanding what you want to communicate and how to say it to your audience. We focus on creating a strategic narrative that will connect with your audience. Then we apply our eye-catching magic and flair to increase engagement levels, captivating your audience.

Persuaders

8 out of 10 people will choose to watch a video over reading text with the exact same content.

Want to launch a jaw-dropping animated video?

“We have been really pleased with the work Jacqui and her team have undertaken for AGL, giving us impactful content that helps us tell complex stories in an engaging way.”

James Hall
AGL

 

Explainer videos ––––––

How can you use Explainer Videos?

Corporate Videos

Want to draw eyes to a new company initiative? Or effectively present financial results to stakeholders?

8 out of 10 people will choose to watch a video over reading text with exact same content.

This means that corporate videos have the power to set you apart from your competitors, transporting you to the very front of the line. With the amount of video content being produced, you need to make sure the quality and uniqueness of your video is on a whole other level.

L&D Training Video

We cannot stress enough how beneficial Explainer Videos can be for the internal training within your company.

They save you immense amounts of time and money in the long run, as they replace the mandatory training sessions for each new employee. They’re also quite flexible so an employee can access them and learn anytime anywhere.

65% of people are visual learners. This means they will retain more information and learn much faster through a video, as opposed to an old boring instruction manual.

 

Product Demo Video

Make more sales and close more deals with the help of an engaging product video. Video not only captures how the product works, but it also effectively highlights its top benefits within mere minutes. It’s informative, educational and memorable.

Which is why a consumer who views a product video is up to 144% more likely to add that product to his cart than a consumer who doesn’t watch one. 

Investing in a product video is very beneficial when promoting any product.

Pitch Video

A great pitch is said to be quick and succinct. A pitch video is a perfect way to sum up your business in a fast and effective way.

Research states that viewers retain 58% of what they see compared to only 10% of what they read.

Pitch videos also conveniently allow you to communicate your ideas to the ones not present in the meeting. This effectively saves time and allows you to capture more hearts.

Hustle with a Persuader Video and really get the message across.

From punchy how-to videos to convincing sales pitches, a Persuader Video is the key to creating engaging pitch or strategy presentations, sales tools and taking your business to the next level.

We bring value to many different people. Whatever your job, and whatever your industry, we’ll work with you to make the best corporate video production Sydney has ever seen!

Persuader Presentations
 WE CUT THE MUSTARD FOR…
Westpac
Spotify
Optus
AGL
Qantas
 
––––– the usual suspects

 

Marketing

Convert browsers into buyers with animated video integrated into your marketing strategy.

Sales

Equip your team with a unified sales front, consistent messaging and show-stopping tools to drive more sales.

Human resources

Get your staff on the same page with explainer videos covering everything from onboarding to e-learning.

Deliver powerful and engaging Explainer Videos!

 
BEFORE YOU GO… DID YOU KNOW?
 
Web traffic –––––

80 per cent

Video is set to claim more than 80% of web traffic. With the rise of Instagram stories and Tik Tok, It is imperative to incorporate video into your marketing.

conversion rates –––––

86 per cent

Videos on landing pages can increase conversion rates by 86%. They are a great way to share your company’s story and clarify what you do.

think strategic –––––

76 per cent

76% of viewers will stop watching a video within the first 10 seconds. So you can’t afford to create just any old video – curate your content strategically and directly for your consumer!

 
FAQs –––––
How long does a video take to complete?

The production time varies depending on the project. For example a kinetic typographic video can start from 2 weeks with more complex animation material starting from a month. The best way to find out is to contact us so we can gain a better understanding of your needs and quote you an accurate timeline.

What if we don't have a script?

Persuaders can provide full script writing services or help by copywriting and editing what you do have. This is developed within the create phase.

What type of file do you provide for videos?

We can create and export videos in multiple file sizes and formats. Our team has experience in producing standard 1920 x 1080 high definition videos all the way to widescreen banners for large scale presentations and digital outdoor signage. Ask us for recommendations for your social media, event installations or content campaigns.

How can we measure the results of an Explainer Video?

You can measure activities by monitoring the number of views, play rate, comments or likes. Other measurements can be achieved through analytic software and qualitative surveys. These are great to gain deeper insights into the effectiveness of the video.

Is it better to create an explainer video in-house or outsource it?

It is often counterproductive and time consuming creating an explainer video in-house. Outsourcing to an expert will guarantee a fresh perspective and bring innovation to each project. We can tailor each video project to a set budget, no matter the size.

Can you help me with custom video projects?

Have something else in mind? Whether it’s a video expressing your brand new visual guidelines or a series of professional speeches, we can certainly help with your video needs.  

Can videos really help our business?

Yes! They can make your information more memorable, provide more engagement than other static forms of content, and increase conversion rates to name a few. Find out more ways you can be benefiting from videos: 19 Undeniable benefits of Explainer Videos“.

How do videos increase my chances of first page Google ranking?

If you’ve been reading up on your SEO, you’ll know a major influence on your Google ranking is relevant content.

Key factors involved in this calculation are your bounce rate, time on page and your site’s click through rate – each of which are considerably enhanced by having one or more explainer videos on your site. Why? Because they generate interest and keep people on your site for extended periods (while they watch your videos).

Still want more?

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