Customer Experience Workshop
Dig deep to understand what your customer really wants. Walk away confident that you know how to get them across the line.
- Duration Full Day Workshop + Production of creative assets
- Price From $10,000 +GST
- Size <12 Participants
- Facilitator/s 1 Expert Persuader
Workshop overview
It all starts with your customers. But how well do you know them?
Gain clarity around what makes your customers tick and learn how to deliver your offering in a way that will appeal to them. We use proven frameworks to map out behavioural insights relating to your target market.
Designing the right thing, designing the thing right.
Creating anything, whether it’s products, visual assets or messaging, should be informed and designed with your customer in mind. This is the foundation for everything your business does. If it’s not, it should be!
Grow your movement
Keep your audience coming back by investing in your long-term relationship. Once you understand who they are, you can align your offering to their needs, eliminating questions around their choice.
Workshop content
What we’ll cover in the workshop:
Persuader facilitators will take you through a number of tools to help you get to the heart of your customer. These are the most commonly used tools:
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Target personas
Clarify what your average customer is like? -
Empathy maps
Who is your customer? How much do you really understand them? -
Customer journey
What are all the touchpoints your customer has with your business and how can these be improved?
Workshop outcomes
What can you expect to learn?
Walk away with resources and insights garnered from facilitators who are passionate about finding ways to improve your customer communications.
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Gather insights
Understand how your customers and/or internal teams think, feel and act. -
Journey mapping
Identify key touchpoints and map out your customer journey, so you can clearly see where you need to improve. -
Tools and artefacts
Build empathy maps and decipher customer psychographics to start understanding your persona. -
Themes, goals and opportunities
Identify opportunities and how to approach them. -
Recommendations
Facilitators may recommend what future research and tools will benefit your organisation.
Testimonials
What our participants say
Persuaders uncovered the key messages that enhanced the overall pitch, making sure we looked and sounded like the professionals we are. The entire project was a refreshing take on how agile agencies can provide personalised, careful attention that often gets overlooked with larger creative studios.
We chose to work with Persuaders as we needed another perspective on our corporate communications. They supported us by developing our case studies, capability statement, corporate messaging and development of our investor presentation. Feedback from our key stakeholders has been overwhelmingly positive and our messaging is a lot cleaner. Our whole business is better for the experience and we have a new perspective on messaging.
Want to learn more?
Download BrochureTake it to the next level:
Add-ons
We’re people-people and love to work with teams in person.
We’re people-people and love to train teams in person.
We can come to you or host at our offices in the Sydney CBD.
Not in Sydney?
Prefer a virtual setting?
No problem! We’ll split your team into groups of up to six to conduct digital sessions. We’ll make sure your team gets maximum engagement through the sessions at no extra charge!
Don’t be shy,
come say 
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