Take a look some ideas we’ve been bouncing around in the Persuader Blog
Why your annual report isn’t wowing shareholders (and what to do about it)
Too many companies approach annual reports like one of those “necessary evil” tasks; producing them is time-consuming, arduous and, of course, no one ever expects the final product to be either fun or interesting! But, that’s where it all goes wrong –...
Outsourcing presentations vs. In-house design; Do I need an expert?
To outsource, or not to outsource? This is the question that sees dollar signs rolling across the eyes of wincing managers and business owners every day. That’s because, at face value, outsourcing tasks and skills is sometimes seen as one of those...
Why remote working is becoming the new norm (and how to manage it)
A few years ago, most “remote workers” arrangements had to be limited to autonomous roles – the type of jobs that don’t call for teamwork, or at least, very little in the way of inter-person collaboration. But today, it’s a completely different story. New...
How to create an effective annual report design that delivers lasting impact
Yep, it really is that time of the year again. Right now, companies all over the country will be digging deep for ideas on how to deliver their best-ever annual report design.But creating a great EOFY report isn’t just a mid-year box-ticking exercise to be...
Semi permanent – learning, loss & the future of creativity
How much should we compromise as designers and innovators… if at all and how is it that we value loss -in a world that’s built for winners? AKQA’s CEO Ajaz Ahmed started Day 2 of Semi Permanent with some pretty mind blowing questions and ideas; enough to...
Powerful presentation lessons from the master, Steve Jobs.
You’re probably already clued up about Steve Jobs’ life achievements. After all, while 2015 saw the release of the hit movie ‘Steve Jobs’, you might even be reading this content on one of his best-ever innovations – the Apple iPhone or iPad. But just in...
How to make presentation template work for your business (and why you need one)
Whether your business is completely rebranding or just giving its image a little nip and tuck, it could be time to call it a day on those old presentation and pitch decks.That’s right, when looks are everything, some fresh and dazzling new slides could be...
Top 6 ways to persuade in life
In the business world, every decision carries a high degree of risk. Whether it’s to do with strategy, finance, human resources, structural or operational, there’s so much more at stake compared to your average weeknight meal choice.So, it’s unsurprising...
Five ways to support a successful team of engaged employees
Whether you’re the manager of a small team or you’re at the top of your game as company CEO (congratulations!) every leader has something in common – one of the most important parts of the job is to motivate and engage others.Why? Because without...
How amazing infographic design can boost conversions (at any stage of the sales & marketing funnel)
Any experienced marketer will know there are several stages in a customer’s journey and their job is to create the right conditions, respond or take persuasive action at every one.Here’s how it works: Lead generation results in awareness, awareness turns...
