Take a look at some ideas we’ve been bouncing around in the Persuader Blog


How to Attract Your Audience Through Interesting Infographics
Creating interesting infographics can drive tons of traffic to your website or blog. But many site owners feel too intimidated to ever try one. Maybe they don’t have the design prowess. Perhaps, they think, the content is too dense to boil down into tidbits and bullet...

Make explainer videos that grow your client base
Having trouble reaching out to your audience? Do you need a means of helping the market understand your products or services? Why not try explainer videos? They're all over the place nowadays. It's almost impossible to scroll down Facebook without seeing at least one...

Everything you need to know about persuasive pitches
The pitch is the preliminary gate-key to attaining your goal. The story you tell and how you tell it is everything to your pitch's success. Most people don't like public speaking at all-let alone formulate an effective pitch. There are plenty of perfectly...

Is your presentation a snoozefest? How to make it more engaging
By now, everyone has heard the statistic that the human attention span has become shorter than that of a goldfish. Whether you believe this is true or not, it doesn't remove the fact that holding the attention of a business audience is, and always has...

19 Undeniable benefits of Explainer Videos
Explainer videos are your hot ticket to growing your business. Read on to learn nineteen undeniable benefits of explainer videos, or as we like to refer to them as 'Persuader videos'. Do you ever feel like you're not gaining any new customers? Well... do...

How to create a killer sales presentation for your startup
Anyone in the startup phase of a business is likely to have a ‘to do’ list as long as Sydney’s cross-city tunnel and, in this game, it’s crucial to know where your priorities lie to see a return on your valuable time.With that in mind, almost one-third of...

Motion graphics – How to use them in training materials
How to use motion graphics in training materials so your team really pays attention. Adding motion graphics to your training materials isn’t just about wooing an audience with a bit of good old-fashioned eye candy. Nope, when you need all eyes on the ball,...

Why your annual report isn’t wowing shareholders (and what to do about it)
Too many companies approach annual reports like one of those “necessary evil” tasks; producing them is time-consuming, arduous and, of course, no one ever expects the final product to be either fun or interesting! But, that’s where it all goes wrong –...

Outsourcing presentations vs. In-house design; Do I need an expert?
To outsource, or not to outsource? This is the question that sees dollar signs rolling across the eyes of wincing managers and business owners every day. That’s because, at face value, outsourcing tasks and skills is sometimes seen as one of those...

Why remote working is becoming the new norm (and how to manage it)
A few years ago, most “remote workers” arrangements had to be limited to autonomous roles – the type of jobs that don’t call for teamwork, or at least, very little in the way of inter-person collaboration. But today, it’s a completely different story. New...